校園歌手大賽

我校舉辦校園歌手大賽

日前，我校校園歌手大賽決賽于虎溪校區(qū)學(xué)術(shù)報(bào)告廳隆重舉行。本次大賽共有160多位

選手報(bào)名參加，創(chuàng)下了歷次歌手大賽之最。校園歌手大賽是我校豐富學(xué)生業(yè)余生活的特色活動(dòng)之一，旨在讓同學(xué)在學(xué)習(xí)之余有發(fā)揮才藝、放松自己的空間。這項(xiàng)賽事于每年秋學(xué)期舉行，持續(xù)兩周的時(shí)間，中間有海選、復(fù)賽、決賽環(huán)節(jié)，如今已成為我校的特色活動(dòng)之一，亦是學(xué)生們關(guān)注的熱門賽事之一。

本次大賽決賽共有三十位選手入圍，選手們中有來自電氣學(xué)院，物理學(xué)院以及建筑學(xué)院的新面孔，亦有來自外語學(xué)院，藝術(shù)學(xué)院的老牌強(qiáng)手。選手們在舞臺上不僅盡情地展示了自己的才藝，創(chuàng)造出了一幅幅聲色兼美的亮麗風(fēng)景，而且還用自己動(dòng)聽的歌聲和不俗的舞臺表現(xiàn)，詮釋著青春飛揚(yáng)的主題。整個(gè)比賽過程氣氛熱烈，激情揮灑，掌聲和喝彩聲經(jīng)久不息，一次次將整個(gè)會(huì)場的氣氛推向高潮。他們簡單明快的曲調(diào)，不同的唱法，不同的風(fēng)格，調(diào)動(dòng)了在場觀眾的熱情氣氛。參賽選手們鎮(zhèn)定自若，對歌曲的演繹和臺風(fēng)，展示他們不凡的實(shí)力，同時(shí)也表現(xiàn)了大學(xué)生朝氣蓬勃的精神面貌和精湛的藝術(shù)感染力。

經(jīng)過激烈的角逐，最終來自藝術(shù)學(xué)院的王笑同學(xué)以一首《最炫民族風(fēng)》征服了觀眾以及評委，獲得了最后的冠軍。亞軍和季軍選手分別來自電氣學(xué)院以及外語學(xué)院，另外，大賽也產(chǎn)生了新一屆“校園十佳歌手”。最后，上一屆歌手大賽的冠軍為大家高歌一曲，將比賽拉入了最后的高潮，也展示了重大學(xué)子的風(fēng)采！

校園歌手大賽活動(dòng)的舉辦，不僅展示了學(xué)生的青春風(fēng)采，為學(xué)生提供了一個(gè)展現(xiàn)自我和發(fā)揮才能的舞臺，而且也提高了學(xué)生的歌唱表演水平和藝術(shù)表現(xiàn)能力，促進(jìn)了學(xué)生的個(gè)性發(fā)展。

擴(kuò)展閱讀：校園歌手大賽策劃書

“***杯”北航十五屆校園歌手大賽

策劃書

北京航空航天大學(xué)校團(tuán)委材料科學(xué)與工程學(xué)院分團(tuán)委學(xué)生會(huì)

201*-

目錄

目錄..............................................................................................2一活動(dòng)介紹......................................................................................3二活動(dòng)安排......................................................................................41時(shí)間：.......................................................................................42地點(diǎn)：.......................................................................................43大賽形式：...............................................................................4三宣傳..............................................................................................5（一）前期................................................................................5（二）中期................................................................................6（三）后期................................................................................6四大賽預(yù)算......................................................................................81宣傳：.......................................................................................82晚會(huì)費(fèi)用...................................................................................83、后期宣傳費(fèi)用......................................................................104、大眾媒體費(fèi)用......................................................................10附錄：北航第十四屆校園歌手大賽回顧.....................................11

一活動(dòng)介紹

由北京航空航天大學(xué)校團(tuán)委，材料學(xué)院主辦的北航校園歌手大賽，自1995年舉辦第一屆以來，已成功舉辦了14年，其中有三屆為北京市校園歌手大賽，在北京高校中有著極強(qiáng)的影響了和號召力。今年，在此基礎(chǔ)上，主辦方?jīng)Q定進(jìn)一步擴(kuò)大大賽的規(guī)模和影響，在賽制上作出改革和創(chuàng)新，決賽將在北航體育館舉辦。眾所周知，北航體育館是北京奧運(yùn)會(huì)舉重比賽場館。本次比賽將是該館在奧運(yùn)會(huì)后第一次舉辦大型學(xué)生歌唱演出，相信必會(huì)引來多方關(guān)注，讓更多的人了解到本次大賽，并成為北京高校歌唱比賽的品牌活動(dòng)。

與此同時(shí)，利用本屆歌手大賽的契機(jī)，材料學(xué)院學(xué)生會(huì)可以幫助公司對自己的產(chǎn)品做更大化的宣傳。如用公司或公司產(chǎn)品的名字為此次大賽冠名，配合活動(dòng)舉辦大規(guī)模的外場宣傳等，都將為企業(yè)帶來正面或側(cè)面的更好宣傳。

二活動(dòng)安排

1時(shí)間：

10月中旬---12月上旬（歷時(shí)五十天）

2地點(diǎn)：

初賽：晨興劇場，歷時(shí)三天（注：去年參賽選手220余人）復(fù)賽：學(xué)術(shù)交流廳，歷時(shí)三小時(shí)復(fù)活賽：外場，網(wǎng)絡(luò)投票，歷時(shí)一周

決賽：北航體育館，歷時(shí)四小時(shí)（北航體育館位于北航校園東南部，東臨學(xué)院路，南接知春路，北挨北航正門，是北京奧運(yùn)會(huì)舉重比賽場館。建成于201*年8月，總建筑面積20989平方米，占地面積21446.6平方米，場館外型以銀灰色為主色調(diào)的鋁幕外墻及巨大的架空平臺，似飛碟從天而降，能夠容納6000人，集會(huì)演出時(shí)，可容納觀眾4500人，視線比較好的區(qū)域可達(dá)3000人。）

3大賽形式：

本次大賽以校內(nèi)海選的形式選拔選手參賽。邀請音樂制作人，音樂學(xué)院教授，著名音樂人等作為本次大賽的嘉賓，評委。最終評選出一，二，三等獎(jiǎng)及“最佳人氣獎(jiǎng)”等單項(xiàng)獎(jiǎng)。

三宣傳

宣傳形式：前期，中期，后期（一）前期

1平面宣傳

海報(bào)：將于協(xié)議簽訂后開始運(yùn)作，海報(bào)設(shè)計(jì)可由公司自行設(shè)計(jì)，也可以由主辦方設(shè)計(jì)，定稿前須由雙方審定同意后投入印刷。海報(bào)張貼將在海報(bào)到位后第一時(shí)間進(jìn)行。海報(bào)每周貼兩輪，貼兩周。保留時(shí)間一個(gè)月。涉及教學(xué)區(qū)和生活區(qū)的所有宣傳欄。海報(bào)內(nèi)容將對贊助公司做一定介紹，內(nèi)容分量與大賽同等。

橫幅：活動(dòng)啟動(dòng)時(shí)開始懸掛在北航校園主干道上。內(nèi)容分量贊助商與大賽等同。保留時(shí)間一個(gè)月。

大幅幕布：在校園足球賽，籃球場，排球場外網(wǎng)及宿舍區(qū)，綠園懸掛大幅彩色宣傳幕布，與海報(bào)傳單等為同一系列種不同形式的宣傳方法，為期一個(gè)月。

單頁：發(fā)放與海報(bào)同時(shí)進(jìn)行，宣傳范圍會(huì)擴(kuò)展帶學(xué)生生活的每個(gè)角落。櫥窗：在校園主干道的櫥窗內(nèi)張貼宣傳海報(bào)，為期兩周。

2媒體宣傳

外場展示：公司或公司產(chǎn)品可以配合本次大賽在北航舉辦大型外場宣傳。報(bào)名，搶票，復(fù)活投票，人氣投票等大小外場共計(jì)二十余場。網(wǎng)站：將有專人在校園bbs上發(fā)布有關(guān)此次大賽的宣傳通知，宣傳時(shí)間30天，并將有合作的網(wǎng)站（搜狐，校內(nèi)等）開辟大賽專區(qū)（為時(shí)1個(gè)月）對贊助商做長期宣傳。

校廣播臺及電視臺：在校廣播臺及電視臺播送有關(guān)大賽的新聞，并對贊助商做一定介紹，為期1個(gè)月。

報(bào)刊：校內(nèi)報(bào)紙進(jìn)行跟蹤報(bào)道及專題全程報(bào)道，宣傳時(shí)間30天。

（二）中期

飾物：在比賽的會(huì)場及舞臺可布置與贊助商相關(guān)的飾物。門票設(shè)計(jì)：門票的一部分可由贊助商自行設(shè)計(jì)，正面有冠名廠商的logo,門票背面是其他贊助廠商的logo。

致辭：在比賽現(xiàn)場，冠名廠商將有5分鐘講話時(shí)間，穿插在比賽中。抽獎(jiǎng)：可由贊助商頒發(fā)獎(jiǎng)項(xiàng)或?yàn)樾疫\(yùn)觀眾抽獎(jiǎng)，并發(fā)言。

贈(zèng)票：決賽當(dāng)晚場地外舉行大型宣傳及贈(zèng)票活動(dòng)，解釋宣傳贊助商的品牌。

展臺設(shè)置：在比賽現(xiàn)場，我們?yōu)槊總�(gè)贊助廠商配備了一名禮儀小姐，協(xié)助發(fā)放廠商的宣傳資料和宣傳品，該禮儀小姐將批所代表廠商的綬帶。在現(xiàn)場，每個(gè)廠商還將在入口處和主席臺兩側(cè)享有2個(gè)易拉寶的位置。在復(fù)賽和決賽現(xiàn)場，我們?yōu)槊總�(gè)廠商準(zhǔn)備了一個(gè)產(chǎn)品展示區(qū)域，每個(gè)展臺大小是2m*1m，配備電源，可以做低音量動(dòng)態(tài)產(chǎn)品展示，但是不可以賣產(chǎn)品，銷售產(chǎn)品可以通過學(xué)生會(huì)代理，為廠商及學(xué)生提供一個(gè)購物平臺。

（三）后期影像宣傳：我們將把所有決賽獲獎(jiǎng)選手制作成DVD，在各院系發(fā)放500張，每個(gè)DVD封面將有贊助廠商的logo，在DVD內(nèi)容中，冠名廠商將有20秒*5次廣告時(shí)間。

在報(bào)刊及網(wǎng)絡(luò)上后期報(bào)道和總結(jié)

制作專題櫥窗，在電臺，廣播站進(jìn)行回顧性報(bào)道。

四大賽預(yù)算

1宣傳：38550

類別校園廣場海報(bào)/張宣傳單頁/張易拉寶/幅懸掛噴繪/幅條幅/幅單價(jià)/元1500100.1701000100數(shù)量20300201*01525總費(fèi)用/元300003000201*1050201*500備注校園廣場為宣傳外場復(fù)賽決賽各一個(gè)

2晚會(huì)費(fèi)用：89950元

初賽：10700元

類別晚會(huì)費(fèi)場地費(fèi)用主持人工作人員會(huì)場布置單價(jià)/元500100208/人次500數(shù)量9場9場1場20人150份1場總費(fèi)用/元450090036001201*00備注上下晚各算一場包括氣球，橫幅，展板等。用工作餐費(fèi)用合計(jì)：10700元

復(fù)賽：7700元

類別場地費(fèi)用主持人工作人員工作餐會(huì)場布置燈光，音響評委門票單價(jià)/元201*500208/人次10001500201*.31場1場50人50份1場1場5人1000數(shù)量總費(fèi)用/元201*5001000400100015001000300備注學(xué)術(shù)交流廳兩人也可使用場地自帶費(fèi)用合計(jì)：7700元決賽：71550

類別晚會(huì)費(fèi)場地費(fèi)用安保調(diào)音師單價(jià)/元40000500010001000數(shù)量1場1場1場1場2人1場10個(gè)5000張5000張2條總費(fèi)用/元4000050001000201*100070015001500200備注北航體育館彩色，有歌手介紹及曲目，才藝展示門票0.3100一條為冠名商的廣告語，一條為歌手大賽的宣傳00000大：5小：0.120大：1�。�0.1大：15�。�8主持人及評委邀請費(fèi)其他費(fèi)文化衫工作餐人員公關(guān)及勞務(wù)待定8元/人10元/人待定100人100人待定8001000費(fèi)用合計(jì)：2350元主持人1000評委禮儀嘉賓費(fèi)用合計(jì)14500元1000100201*待定待定待定待定待定大：50個(gè)�。�1000個(gè)15把大：500個(gè)�。�5000個(gè)大：20小：502人5人15人3人201*500015006000專業(yè)音樂人或歌手知名歌星3503001000700送給選手用燈光師DJ1000費(fèi)用合計(jì)：49000元晚會(huì)宣傳易拉寶節(jié)目單700.3費(fèi)條幅用�？�凌云報(bào)社網(wǎng)站校電視臺校廣播站現(xiàn)場布置費(fèi)費(fèi)用合計(jì)：3900氣球鮮花熒光棒用彩噴用費(fèi)獎(jiǎng)費(fèi)用總計(jì)：1800元待定待定待定待定可視公司性質(zhì)而品3、后期宣傳費(fèi)用合計(jì)4000+元

類別

制作大賽專刊

錄制大賽VCD將活動(dòng)有關(guān)情況整理成新聞稿件投至校內(nèi)各媒體進(jìn)行報(bào)道4、大眾媒體費(fèi)用合計(jì)201*+元

總計(jì)：134500元

定費(fèi)用/元201*

201*附錄：北航第十四屆校園歌手大賽回顧

外場宣傳：六食廣場，南區(qū)小綠園

初賽：晨興劇場選手220余人復(fù)賽：學(xué)術(shù)交流廳觀眾爆滿

決賽：北醫(yī)國際會(huì)議中心更爆滿一票難求

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北航材料學(xué)院學(xué)生會(huì)

201*-8-

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