牛人總結(jié)的外貿(mào)函電書寫模板
牛人總結(jié)的外貿(mào)函電書寫模板
本文來源于《阿里巴巴出口頻道》201*年08月24日推薦給朋友字號:默認(rèn)大號
一、Courtesy禮貌
語言要有禮且謙虛,及時(shí)地回信也是禮貌的表現(xiàn)。例如:
Wehavereceivedwithmanythanksyourletterof20May,andwetakethepleasureofsendingyouourlatestcatalog.Wewishtodrawyourattentiontoaspecialofferwhichwehavemadeinit.
Youwillbeparticularlyinterestedinaspecialofferonpage5ofthelatestcatalogenclosed,whichyourequestedinyourletterof20May.
二、Consideration體諒
寫信時(shí)要處處從對方的角度去考慮有什么需求,而不是從自身出發(fā),語氣上更尊重對方。
例如:
“Youearn2percentdiscountwhenyoupaycash.Wewillsendyouthebrochurenextmonth.”就比“Weallow2percentdiscountforcashpayment.Wewon"tbeabletosendyouthebrochurethismonth.”要好。
三、Completeness完整
一封商業(yè)信函應(yīng)概況了各項(xiàng)必需的事項(xiàng),如邀請信應(yīng)說明時(shí)間、地點(diǎn)等,確忌寄出含糊不清的信件。
四、Clarity清楚意思表達(dá)明確,要注意:(一)避免用詞錯誤:
例如:AstothesteamerssailingfromHongKongtoSanFrancisco,wehavebimonthlydirectservices.
此處bimonthly有歧義:可以是twiceamonth或者oncetwomonth.故讀信者就迷惑了,可以改寫為:1.WehavetwodirectsailingseverymonthfromHongKongtoSanFrancisco.2.WehavesemimonthlydirectsailingfromHongKongtoSanFrancisco.3.WehaveadirectsailingfromHongKongtoSanFrancisco.(二)注意詞語所放的位置:例如:
1.Weshallbeabletosupply10casesoftheitemonly.2.Weshallbeabletosupply10casesonlyoftheitem.前者則有兩種商品以上的含義。(三)注意句子的結(jié)構(gòu):例如:
1.Wesentyou5samplesyesterdayofthegoodswhichyourequestedinyourletterofMay20byair.
2.Wesentyou,byair,5samplesofthegoodswhichyourequestedinyourletterofMay20.
五、Conciseness簡潔(一)避免廢話連篇:例如:
1.Wewishtoacknowledgereceiptofyourletter...可改為:Weappreciateyourletter...
2.Enclosedherewithpleasefindtwocopiesof...可改為:Weenclosetwocopiesof...
(二)避免不必要的重復(fù):(三)短句、單詞的運(yùn)用:Enclosedherewith----->enclosedatthistime----->nowduetothefactthat----->because
adraftintheamountof$1000----->adraftfor$1000六、Concreteness具體七、Correctness正確
擴(kuò)展閱讀:牛人總結(jié)的外貿(mào)函電書寫模板
一、Courtesy禮貌
語言要有禮且謙虛,及時(shí)地回信也是禮貌的表現(xiàn)。例如:
Wehavereceivedwithmanythanksyourletterof20May,andwetakethepleasureofsendingyouourlatestcatalog.Wewishtodrawyourattentiontoaspecialofferwhichwehavemadeinit.
Youwillbeparticularlyinterestedinaspecialofferonpage5ofthelatestcatalogenclosed,whichyourequestedinyourletterof20May.
二、Consideration體諒
寫信時(shí)要處處從對方的角度去考慮有什么需求,而不是從自身出發(fā),語氣上更尊重對方。
例如:
“Youearn2percentdiscountwhenyoupaycash.Wewillsendyouthebrochurenextmonth.”就比“Weallow2percentdiscountforcashpayment.Wewon"tbeabletosendyouthebrochurethismonth.”要好。
三、Completeness完整
一封商業(yè)信函應(yīng)概況了各項(xiàng)必需的事項(xiàng),如邀請信應(yīng)說明時(shí)間、地點(diǎn)等,確忌寄出含糊不清的信件。
四、Clarity清楚意思表達(dá)明確,要注意:(一)避免用詞錯誤:
例如:AstothesteamerssailingfromHongKongtoSanFrancisco,wehavebimonthlydirectservices.
此處bimonthly有歧義:可以是twiceamonth或者oncetwomonth.故讀信者就迷惑了,可以改寫為:
1.WehavetwodirectsailingseverymonthfromHongKongtoSanFrancisco.2.WehavesemimonthlydirectsailingfromHongKongtoSanFrancisco.3.WehaveadirectsailingfromHongKongtoSanFrancisco.(二)注意詞語所放的位置:例如:
1.Weshallbeabletosupply10casesoftheitemonly.2.Weshallbeabletosupply10casesonlyoftheitem.前者則有兩種商品以上的含義。(三)注意句子的結(jié)構(gòu):例如:
1.Wesentyou5samplesyesterdayofthegoodswhichyourequestedinyourletterofMay20byair.
2.Wesentyou,byair,5samplesofthegoodswhichyourequestedinyourletterofMay20.
五、Conciseness簡潔(一)避免廢話連篇:例如:
1.Wewishtoacknowledgereceiptofyourletter...可改為:Weappreciateyourletter...2.Enclosedherewithpleasefindtwocopiesof...可改為:Weenclosetwocopiesof...(二)避免不必要的重復(fù):(三)短句、單詞的運(yùn)用:Enclosedherewith----->enclosedatthistime----->now
duetothefactthat----->because
adraftintheamountof$1000----->adraftfor$10六、Concreteness具體七、Correctness正確
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